Saturday, September 24, 2011

Tips for selling at craft fairs

Some crafty tips for selling

We've decided to compile some tips that we've discovered while working as vendors. Some are obvious but hopefully they will all lead you in the right direction

*Make sure you have enough change.
*Greet every customer and be friendly. People will not stay in your booth if you look like you have a bad attitude.
*If someone is looking at your craft, it's good to talk to them about it. It doesn't have to be a big spiel, but if there's something unique about it then you should briefly mention it. You can also tell them the price if it isn't clear. This will usually lead to a discussion.
*If you sell jewelry or clothes, make sure you have a mirror.
*Have business cards to give out (people will ask for them).

Some more advanced info
*I sell prints of my work and I used to have them all in one display rack so that the customer had to flip through it. Once I made a bunch of easels and had every painting displayed, I sold a lot more. This works for all sorts of things. If you sell t-shirts, make sure they're displayed facing out instead of having to sort through a rack or a box. Just remember that shoppers are lazy and if they can't see a product while they're just walking by, they're not going to stop.

*It also helps to have products at eye level. Think about this when you're designing your display. If you're selling little things like beads, you need to get your table as far off of the ground as you can. You can get risers are home goods stores.

*Keep your table neat. Keep food off of your table.

*I find that my energy is WAY higher if I'm not sitting. If you need to sit a lot, a barstool is a good choice because you're more in the customer's eye line.

*Wear something that you feel confident and sassy in. Rolling out of bed and going to a fair in your pajamas might be comfortable, but it doesn't instill a lot of confidence in people as far as the quality of your work. I also like to wear just a little makeup.

*As far as listing your prices, you can choose to put out signs or make it a verbal thing. It's up to you as far as what works. If your product is on the expensive side, it might make sense to not list prices. If your prices are lower and are one of your selling points, then list them!

*It's all trial and error so keep experimenting!

No comments:

Post a Comment